MY APPROACH TO CRO

I’ll make your website work harder. You can always squeeze a little bit more out of your website with a fresh set of eyes, whether that be as simple as changing a buttons colour or A/B testing in order to reduce cart abandonment, I can help.

CRO or Conversion Rate Optimisation is so crucial, it reduces your cost per enquiry across every channel, which can obviously result in significant saves. There are several things that I can help with in order to improve your overall conversion rate & general understanding of your audience, this includes:
 

  • – Understanding Analytics Data
  • – Improving Tracking Through Goals / Events
  • – Heatmap & Scroll-depth Tracking
  • – A/B Testing Implementation
  • – Reviewing Website Copy
  • – Improving Call To Actions
  • – Improving Site Navigation & User Journey

WHAT I CAN DO FOR YOUR BUSINESS

How can I help you squeeze every last potential conversion out of your website? Here are a few of the tasks that I can help your business with.

ANALYTICS AUDIT & ANALYSIS

Digging into your Analytics data may hold the key to improving your user journey or sections of your website, particularly focusing on areas in which conversion rates may be low. It's also the place to start to ensure that goals and events are being used to their full potential.

CRO TOOL IMPLEMENTATION & ANALYSIS

From heatmap tracking with HotJar or Crazy Egg to A/B testing with VWO, there are several CRO tools out there that I can use, dependent on the one that fits your particular situation.

IDENTIFY QUICK WINS

I've worked on several websites from a CRO perspective in the past, and just by looking through yours I may be able to spot some quick wins to implement based on my past experience.

WHY CHOOSE ME?

Still can’t decide if I’m the right choice for your business? Then here are a few of my personal selling points:
✔ I’m much cheaper than an agency, cut out the fees of account managers.
✔ I care about the businesses that I work on, I want to do well for you.
✔ I’m honest, open and transparent.
✔ I have 6 years of experience in Digital Marketing.
✔ I’ve worked across several different clients & industries.

LETS HAVE A CHAT

Cut the sales pitch, let's just have an honest chat & see what I can do to help you.

Contact Me

You can get in touch with me using the contact form to the right hand side.

I’m currently based in Huddersfield & work in Leeds, but would be happy to travel to meet you within a reasonable radius of this, alternatively I’m always happy to do online based meetings.